In today’s modern world, when selling a home a lot of the work is done online. The days when curb appeal was desirable to sell your home has given way to online appeal instead. When it comes to selling your country home or your rural home, a lot of the work will be done online. Many people who are selling their homes feel that it’s simple to list them online, then just sit back, and watch the prospective buyers roll in.
The fact is the appeal that your home has online is more important than the curb appeal is when the buyer gets to your home. Below you will find the top three mistakes that you will want to avoid when you are selling your house online.
Hiring the Wrong Listing Agent
When it comes to hiring a listing agent, you need one who knows your neighborhood like the back of her hand. Not only do you want her to know how to sell the home, you want her to have the marketing skills necessary to get word that your home is for sale out there. You will also want to make sure that you and your agent can communicate well together with no problem.
Before you hire a listing agent, it’s a good idea to go online and find out everything you can about the agents marketing abilities.
Limiting Marketing Exposure
When it comes to real estate, many people selling a home consider it to be a local thing. You post your home on a local website and with a local office, thinking that no one outside of your area would be interested. This is one of the most common mistakes that someone selling their home can make. Instead, you should consider listing your home on social media sites like Facebook and national sites also. You never know when someone is looking to move to your area from out of town or when a big company is looking for houses to scoop up in the area and resell.
Ignoring Web Appeal
It is easy to just take a few pictures and post them on the listing site, however, you need to make sure that the pictures you post flatter your home in the best way possible. Make sure that you take pictures of the most flattering areas of your home. Staging the home is important before you take the pictures, but you don’t want to go overboard and make it look staged. Having a few magazines scattered across a coffee table or a bowl of apples on a kitchen counter, makes your home looked lived in, in your photos, but doesn’t give it a cluttered look.
These are just three of the top mistakes you should avoid when it comes to selling a home online. From making sure that you put pictures up that flatter your home to hiring a listing agent that has great online marketing skills, you should do well if you avoid these three mistakes.